"There’s a lot in a name. Especially for Alfisti.
It was pronounced ‘duet-o-tanta’. The 2uettottanta was Pininfarina’s headline act of the Geneva Motor Show back in March '09.
The name, as well as being calculated to draw legions "
"Motoring brands don’t come much bigger than Harley-Davidson. In fact, brands in general don’t come much bigger than Harley-Davidson. It’s a name that transcends industries, cultures and the seven continents.
And probably Mars when we colonise it.
"Forget Formula 1, with its narcolepsy-inducing races and prima donna drivers. For pure, undiluted motorsport, rallying remains the king. Real roads, brutally fast cars and an almost infinite range of conditions make it a very different challenge to the sterile world "
What does the future of motoring really look like? At London’s Royal College of Art, postgraduate students on the cutting edge Intelligent Mobility program have been trying to find answers to the question. We met three individuals with interesting "